Born in Argentina and now based in the United Kingdom, I am a creative content producer with a background in Social Anthropology (University of St Andrews) and Behavioural Counselling for vulnerable families (CSOCA Scotland). 

My work is driven by a deep humanitarian interest in how people live and connect with art, culture, and community spaces, a perspective shaped by my academic training and early experience supporting vulnerable communities. I see every project as a bridge to translate complex cultural or social ideas into narratives that feel grounded and meaningful for wider audiences.
 

Latest work and projects:

Creative lead at Astor Hostels, 2024 to current. Refreshing the visual identity and communication campaigns of a legacy London hostel (est. 1974) to better reflect its history for the modern traveler.

Creative lead and marketing coordination at Body Works West and Notting Hill Club, 2024 to current. 

Leading content production to elevate visual assets for a premium Notting Hill audience. Innovating the marketing department by designing an internal data software to track the impact of creative projects on sales and support informed decisions. 

Freelance content producer, 2023 to 2025. Designing the visual and graphic stories for a diverse range of artists and institutions across the travel, wellness, and heritage industries, collaborating with institutions like Somerset House for the London Design Biennale.